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Sex Sells, 45 Creative Sexual Advertisements #2


May 15, 2012
Igor Ovsyannykov

Sex Sells, 45 Creative Sexual Advertisements #2

Sex in advertising is the use of sexual or erotic imagery in advertising to draw interest to a particular product. This sex appeal is used to increase profit margins for purpose of sale. Usually a pretty woman is used as imagery, typically having no connection to the product being advertised. This type of imagery that may be used is very broad, and would include nudity, cheesecake, and beefcake, even if it is often only suggestively sexual.

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